Privacy Policy

Last modified: May 14, 2024

Welcome to The Cool Down—a climate content and commerce platform. This Privacy Policy explains how The Cool Down Company ("The Cool Down," "TCD," "we," "our," or "us") collects, uses, discloses, and otherwise processes your personal information in connection with our website, including (the "Site"), and the related content, platforms, services, products, and other functionality offered on or through our service (collectively, our "Service").

Do Not Sell or Share My Personal Information

Please note that this Privacy Policy does not apply to our processing of information about employees or job applicants.

Click on the links below to jump to each section:

- What Information Do We Collect and For What Purpose?

- How We Use Your Information

- Sharing of Your Information

- Third-Party Tracking and Online Advertising

- Control Over Your Information

- Children's Privacy

- Links to Other Websites and Services

- Changes to This Privacy Policy

- How to Contact Us

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What Information Do We Collect and for What Purpose?

We collect personal information in connection with your visits to and use of the Service. When we use the term "personal information," we mean any information that can be used to identify you, directly or indirectly, as an individual person.

This collection includes information that you provide in connection with the Service, information from third parties, and information that is collected automatically, such as through the use of cookies and other technologies.

A. Information You Provide to Us Directly

We collect and use personal information you provide in the following ways:

Contact Information

We collect personal information that you provide when you sign up for our newsletter or the TCD Guide. This may include your first and last name and email. We use this information to communicate with you and provide you with relevant information regarding the Service. When you create a user account for our Service using your Google or Facebook account, we store and use this information only to create a unique identifier for you to use our Service and do not share your login information with any third parties.

Inquiries and Other Communications

If you communicate with us directly (e.g., by email), complete an online form or survey, or participate in a promotion or contest, we may collect your name, email address, mailing address, phone number, and any other personal information you choose to provide to us. We use this information to investigate and respond to your inquiries, communicate with you, provide support, facilitate the promotion or contest you participated in, enhance our Service, and to manage and grow our organization.

Transaction Information

If you make a purchase from a third party through affiliate links on our Service, we may receive information about your purchase to help us track referrals.

B. Information We Collect Automatically Through Use of the Service

We and our third-party providers may also use various technologies to automatically collect certain personal information about your device and browsing actions when you visit or interact with our Service, read our emails, or otherwise engage with us, which may include:

Log Data

Our web servers keep log files that record data every time a device accesses those servers. As such, when you access our Site, we will automatically collect information such as your Internet Protocol (IP) address, operating system, browser type, browser ID, date and time of visit, and other such information.

Location Information

We may collect general geographic location based on your IP address.

Analytics Data

We also collect information about the way you use our Service, such as the site from which you came and the site to which you are going when you leave our Site, the pages you visit, the links you click, how frequently you access the Service, whether you open emails or click the links contained in emails, and other actions you take on the Service.

We and our third-party providers may use (i) cookies or small data files that are stored on your computer, and (ii) other, related technologies, such as web beacons, pixels, embedded scripts, location-identifying technologies, and logging technologies (collectively, "tracking technologies") to automatically collect this personal information.

We use or may use the data collected through these technologies to: (i) remember information so that you will not have to re-enter it during your visit or the next time you visit the Site; (ii) recognize and contact you across multiple devices; (iii) provide and monitor the effectiveness of our Service; (iv) monitor aggregate metrics such as total number of visitors, traffic, usage, and demographic patterns on our Service; (v) diagnose or fix technology problems; (vi) facilitate marketing and advertising campaigns elsewhere on the internet; and (vii) otherwise to plan for and enhance our Service.

To manage cookies, you may change your browser settings to: (i) notify you when you receive a cookie, so you can choose whether or not to accept it; (ii) disable existing cookies; or (iii) automatically reject cookies. For information on how to do this, access the "help" menu on your internet browser, or visit However, please note that doing so may negatively impact your experience using the Service, as some features and services on our Service may not work properly or at all. Depending on your device and operating system, you may not be able to delete or block all cookies. In addition, if you want to reject cookies across all browsers and devices, you will need to do so on each browser on each device you actively use. You may also set your email options to prevent the automatic downloading of images that may contain technologies that would allow us to know whether you have accessed our email and performed certain functions with it.

Do Not Sell or Share My Personal Information

C. Information From Third-Party Sources

We may receive personal information about you from third parties and combine this information with other information we have. We use this information to operate, maintain, and provide the features and functionality of the Service, to better understand the demographics of our visitors and users, and to communicate directly with you, such as to send you email messages about products and services that may be of interest to you.

Information from Social Media Networks

When you interact with our Service through various social media networks, such as when you "Like" us on Facebook or follow us or share our content on Google, TikTok, Instagram, or other social networks, we may receive some information about you that you permit the social network to share with third parties. The data we receive is dependent upon your privacy settings with the social network, and may include your profile information, profile picture, gender, user ID associated with your social media account, age range, language, country, and any other information you permit the social network to share with third parties. You should always review and, if necessary, adjust your privacy settings on third-party websites and social media networks and services before sharing information and/or linking or connecting them to other services.

Information from Service Providers

Our service providers that perform services solely on our behalf, such as web-hosting providers, analytics providers and user authentication service providers collect personal information and often share some or all of this information with us.

Information from Business Partners

Our business partners, such as sustainable product merchants, may collect personal information in connection with our Service and your interactions and purchases on their platforms and often share some or all of this information with us.

Information from Other Sources

From time to time, we may obtain information from other sources, including from third-party information providers, or through transactions such as mergers and acquisitions. We may also collect information about you that is publicly available. We may combine this information with other information we collect from or about you. In these cases, this Privacy Policy governs the handling of the combined personal information.

How We Use Your Information

We use the information we collect for purposes described in this Privacy Policy or as otherwise disclosed to you on our Service or in connection with our Service. For example, we use your information to:

- Set up your account and deliver the Service to you;

- Send you transactional information, including confirmations, updates, security alerts, support and administrative messages, and information about your transaction with us;

- Communicate with you such as to respond to your comments and questions, provide customer service, or for any other purposes in connection with the Service;

- Provide you with news about products and services offered by us;

- Operate, maintain, test, enhance, update, promote, monitor, diagnose, fix and improve our Service;

- Conduct research and analytics to understand our visitors and customers, and tailor our product offerings;

- Provide you with promotions and advertisements, including based on your interests and order history;

- Prevent, investigate or provide notice of fraud or unlawful or criminal activity, unauthorized access to or use of personal information and our data system services;

- Enforce and carry out contracts and agreements with our users;

- Investigate and resolve disputes and security issues;

- Defend, protect, or enforce our rights or applicable contracts and agreements;

- Comply with legal obligations and meet governmental and institutional policy obligations; and

- For any other lawful, legitimate business purpose.

Sharing of Your Information

We may share your personal information in the instances described below. For further information on your choices regarding your information, see the "Control Over Your Information" section below.

We may share your personal information with:

Service Providers

We may share personal information with third-party service providers that perform services on our behalf, as needed to carry out their work for us, which may include tax and accounting services, marketing and analytics services, or web platform and hosting providers.

Survey, Contest and Sweepstakes Providers

We may provide your personal information, including name and email address, to third parties who assist us in delivering surveys, contests and sweepstakes.

Business Partners

We may share personal information with business partners with whom we jointly offer products or services.

Business Transaction or Reorganizations

We may disclose personal information with other parties in connection with a business transaction, such as a merger, sale of company assets or shares, reorganization, financing, change of control or acquisition of all or a portion of our business by another company or third party, or in the event of a bankruptcy or related or similar proceedings.

Legal Obligations and Rights

We may disclose personal information to third parties as required by law or subpoena or if we reasonably believe that such action is necessary to (i) comply with the law and the reasonable requests of law enforcement; (ii) to enforce our agreements or policies and Terms of Service and to protect the security or integrity of our Service; and/or (iii) to exercise or protect the rights, property, or personal safety of TCD, our visitors, or others. We may also disclose personal information to governmental regulatory authorities as required by law, including for tax or accounting purposes, in response to their requests for such information or to assist in investigations.

Otherwise with Consent or Direction

We may disclose personal information about you with any other entity disclosed to you at the time we collect your information or with your consent or at your direction.

We may also share information with others in a de-identified, aggregated or otherwise anonymized form that does not reasonably identify you directly as an individual.

Third-Party Tracking and Online Advertising

We participate in interest-based advertising and use third-party advertising companies to serve you targeted advertisements based on your online browsing history and your interests. We permit third-party online advertising networks, social media companies, and other third-party services to collect information about your use of our Service over time so that they may play or display ads on our Service, on other websites, apps, or services you may use, and on other devices you may use. Typically, though not always, the information used for interest-based advertising is collected through cookies or similar tracking technologies. We may share a common account identifier (such as an e-mail address or user ID) or hashed data with our third-party advertising partners to help identify you across devices. We and our third-party partners use this information to make the advertisements you see online more relevant to your interests, as well as to provide advertising-related services such as reporting, attribution, analytics, and market research.

To learn more about interest-based advertising and how you may be able to opt out of some of this advertising, you may wish to visit the Digital Advertising Alliance's (DAA) resources and/or the Network Advertising Initiative ("NAI")'s online resources, at or

Please note that some advertising opt-outs may not be effective unless your browser is set to accept cookies. Furthermore, if you use a different device, change browsers, or delete the opt-out cookies, you may need to perform the opt-out task again.

Google Analytics and Advertising. We use Google Analytics to recognize you and link the devices you use when you visit our Site or Service on your browser, log in to your account on our Service, or otherwise engage with us. We share a unique identifier, like a user ID or hashed e-mail address, with Google to facilitate the service. Google Analytics allows us to better understand how our users interact with our Service and to tailor our advertisements and content to you. For information on how Google Analytics collects and processes data, as well as how you can control information sent to Google, review Google's site "How Google uses information from sites or apps that use our services" located at You can learn about Google Analytics' currently available opt-outs, including the Google Analytics Browser Ad-On, at

Control Over Your Information

A. Requesting Access, Deletion or Modification of Your Information

In accordance with the applicable jurisdictional laws, you may have the right to request access to, modify, or delete your personal information. To submit a request to access, modify, or delete your personal information, please email us at Please note that we may not be able to comply with your request in all circumstances.

B. How to Control Your Email Communication Preferences

From time to time, we may send you emails regarding updates to the Service, notices about TCD, or information about our products or services that we think may be of interest to you (e.g., new climate change related products). You can unsubscribe from promotional email communications from us by clicking on the "unsubscribe" link provided in such communications. We make every effort to promptly process all unsubscribe requests. Please note that you may not be able to opt out of service-related communications (e.g., account verification, transactional communications, changes/updates to features of the Service, and technical and security notices).

Children's Privacy

Our Service is not directed to, and we do not intend to, or knowingly, collect or solicit personal information from children under the age of 13. In the event that we learn that we have inadvertently collected personal information from a child under age 13, we will delete that information. If you believe that we might have any information from a child under 13, please contact us at

The Service may contain links to and from third-party sites and our users may post links to third-party websites (e.g., our Site may include affiliate links that refer you to another company's product or service). If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for their policies. We strongly recommend that you read the privacy policies and terms and conditions of use of other third parties to understand how they collect, use, and share information. We are not responsible for the privacy practices or the content on the websites of third-party sites.

Changes to This Privacy Policy

We will update this Privacy Policy from time to time to reflect the changes in our business and practices, and you should review this page periodically. When we change the policy in a material manner, we will let you know and update the "last updated date" at the top of this page. Continuing to use our Service after we publish changes to this Privacy Policy means that you are consenting to the changes.

How To Contact Us

If you have any questions about this Privacy Policy or the Service, please contact us at