The Tesla Model Y has returned to the top of Europe's sales charts, claiming the title of the continent's best-selling new car in September 2025. This marks the first time in nine months the electric SUV has held the #1 spot. The Model Y sold 25,938 units, outperforming traditional gas-powered vehicles, according to Tesla North.
This resurgence marks a significant bounce-back for Tesla, which had a rollercoaster year, with its monthly ranking fluctuating dramatically. It plummeted to as low as 60th in July before climbing back to first in September. The comeback is attributed to strategic moves by the automaker, including the rollout of a refreshed Model Y Performance and a cheaper standard model.
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According to multiple news outlets, the Tesla Model Y returning to the top of Europe's sales charts represents an interesting trend in consumer buying. TeslaNorth stated, "Despite stiff competition from European automakers, Tesla's latest results underscore how central the Model Y remains to the continent's car market — and how quickly consumer demand can swing back in its favour."
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