Dyson launches AI toothbrush with camera in the brush head that streams to your phone

Artificial intelligence is often discussed in terms of its controversial implications, such as job losses, privacy risks, and soaring energy demand. 

However, Dyson is trying to use the technology to address something that has much more support. Its new AI-powered toothbrush could help people avoid trips to the dentist.

Here's what to know

As Indy100 noted, the company has unveiled an electric toothbrush called the CameraJet, which includes a camera in the brush head and streams footage from inside a user's mouth directly to their phone. 

X user Vaibhav Sisinty (@VaibhavSisinty) shared a preview of the product.

Dyson trained an AI on 470,000 dental images and put it inside a toothbrush. With a camera. That flosses for you. In real time.

It's called the CameraJet for $499. Launched today.

A 100,000-pixel macro lens sits inside the brush head. It takes 28 images per second while you… pic.twitter.com/l1j4UxRfCH

— Vaibhav Sisinty (@VaibhavSisinty) September 1, 2026

Dyson has positioned the CameraJet as the first electric toothbrush with an actual camera in its brush head. The point is to let people see their mouths in real time while brushing, making it easier to catch spots they might otherwise overlook.

The brush has a 100,000-pixel macro lens that processes 28 images a second, and its AI machine-learning system, trained on 470,000 images, looks for interdental gaps, the outlet said. When those spaces are detected, the device can activate its built-in flosser to send a focused, pressurized jet in about a tenth of a second.

Dyson said the toothbrush is designed to be gentle on gums and enamel. The mouth images are not stored anywhere.

More background

At $499 in the United States and £420 in the United Kingdom, the CameraJet is clearly not an impulse purchase.

Still, oral health is one area where preventive care can save people money over time, particularly if better brushing and flossing habits help reduce the need for costly dental work.

Many social media users have framed it as a tool with a clear purpose of helping people clean their teeth more effectively.

Unlike many AI initiatives, Indy100 observed that the reception to the product was widely one of intrigue and excitement.

"Great example of how machine learning is being applied to everyday objects," an X user wrote. "We're entering a magical new technological era. Super exciting."

What's being done?

Dyson's approach points to one possible future for consumer AI in applying it to everyday habits with clear health benefits. By combining live visual feedback, image analysis, and targeted flossing, the company is attempting to make oral hygiene more personalized and effective.

The biggest question may be whether that added technology justifies the premium price. People who struggle with brushing technique, miss hard-to-reach areas, or already spend heavily on dental treatment may view the product differently than someone who already has a simple, effective routine.

While AI and cameras are often controversial, many observers on social media touted the product's potential.

"Pretty expensive, but way too interesting," an X user wrote. "Could this be the future of household appliances?"

Dyson's $499 toothbrush looks less like a weird one-off and more like another sign of where consumer tech is headed.

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